Audience Research Questionnaire

1. What gender are you?
[] male
[] female

2. Into which age category do you fit?
[] 10-15
[] 16-20
[] 21-25
[] 25-30
[] 30 +

3. What is your favourite type of music?
[] Pop music
[] Rock
[] Indie
[] Dance or Dub Step
[] Acoustic
[] R'n'B
[] Other

4. Where do you hear most of your music?
[] Radio
[] TV music channels
[] Online
[] Other

5. How much music do you listen to per day?
[] Constantly
[] Over Two hours a day
[] Between one and two hours a day
[] Between half an hour and one hour
[] Less than half an hour

6. Do you like controversial music videos?
[] Yes
[] No

7. What type of music video do you prefer?
[] Dis-juncture (Narrative unrelated to music)
[] Amplification (Music is amplified by visuals on screen)
[] Illustrative (Narrative represents heard lyrics)
[] Performance based video

8. When watching a music video what is most important?
[] Cutting edge special effects and editing
[] Fast tempo editing
[] Interesting narrative
[] Good choreography
[] Aesthetically Pleasing
[] I don't mind as long as it's interesting

9. Do you like emotional videos?
[] Yes
[] No

10.Do you like humorous videos?
[] Yes
[] No